The popularity of track cycling in the Atlanta area is growing rapidly; with approximately 500 spectators at each of our major race events. All of our major events are open to the general public and are a great, low -cost form of entertainment. Tickets are priced at $5 for individuals and $10 for families. Our audience consists of health conscious individuals and sports enthusiasts throughout the southeast.
VIP & Product Display
- Corporate sponsors are provided tickets and meals and an exclusive area for display purposes
- We distribute spectator guides at each event to keep the fans abreast of the action on the track and to help our sponsors increase brand awareness
- Each Pro Race Series event features it’s own event guide featuring sponsors advertisements and race information.
Growing Spectator Base
- We had approximately 700 spectators in the 2002 season.
- We had approximately 1,500 spectators in 2017.
- 1400 rider race days
- more than 60 scheduled events per year
- average participation is 31 riders
- More then 200 adult cyclists race at the Dick Lane Velodrome each year
- Our Youth Cycling League program has been in operation since 2003
- We currently get over 1000 youth rider days over 60+ sessions
New Social Media
- dicklanevelodrome.com had 37,806 total site visits and an average of 210 visits per day and a total of 128,540 page views between April and September of 2015
- Twitter(1230+ followers) and Facebook(2700+ fans)
- Live-streamed Events – YouTube channel: dicklanevelodromelive
- Newsletter: 2,000+ e-mail strong fan base
- Each year the velodrome is featured in the news outlets such as Atlanta
- Journal Constitution, South Fulton Neighbor, Creative Loafing, VeloNews (a national cycling periodical) and CyclingNews.com (an international cycling website).
Sponsorship’s range in price between $500 to $10,000 and can be customized to fill your needs.
Levels we offer include:
- Title Sponsorship of [Your Name] presents “The Keirin”
- Title Sponsorship of [Your Name] Velodrome Cup
- Title Sponsorship of [Your Name] Need for Speed Sprints
- Title Sponsorship of [Your Name] Wednesday Racing
- Title Sponsorship of [Your Name] Tuesday Racing
- Title Sponsorship of [Your Name] Elite State Championships
- Title Sponsorship of [Your Name] Junior State Championships
- Title Sponsorship of [Your Name] Certification Classes
Benefits of Sponsorship include (based on sponsor level):
- Entry Tickets + Meal tickets for each event
- Advertisement/Listing in Race Guide
- Logo and link on all web pages and Sponsor page of Website
- Logo placement on boards of Velodrome
- Banner placement on infield during Pro Race Series events(supplied by you)
- Advertisement/Listing in email marketing
- Advertisement/Listing on selected print materials
- PA announcement during special events – with your customized ad statement
- Advertisement/Listing on livestreaming events dicklanevelodromelive
Please contact us!